Giesen 0% Sauvignon Blanc Non-Alcoholic Wine Cocktail Ingredients 75ml Giesen 0% Sauvignon Blanc 15ml Cherry syrup 15ml fake ‘Chartreuse’ syrup (mint, basil, black pepper & allspice) Method 1. Pour Giesen 0% Sauvignon Blanc into a cocktail shaker with ice. 2. Add cherry syrup & Chartreuse syrup. 3. Shake & strain into a glass and ENJOY! We’d love to see your 0% wine cocktail creations! Tag us @giesenwines

Giesen 0% Sauvignon Blanc Cocktail - A fruity and refreshing non-alcoholic cocktail. Ingredients 120ml Giesen 0% Sauvignon Blanc 4 Fresh strawberries 15ml Lemon juice 20ml Sugar syrup Soda water Method 1. Muddle strawberries, lemon juice and sugar syrup in a cocktail shaker. 2. Add Giesen 0% Sauvignon Blanc & ice then shake well. 3. Single strain over ice & top with soda water. 4. Garnish with dried flowers and ENJOY! We’d love to see your 0% wine cocktail creations! Tag us @giesenwines

Giesen 0% Sauvignon Blanc Cocktail Ingredients 120ml Giesen 0% Sauvignon Blanc 10ml Lime juice 15ml Sugar syrup Ice Lime for garnish Method Pour the Giesen 0% Sauvignon Blanc into a shaker with ice. Add the lime juice and sugar and shake until well chilled. Strain into a chilled coupe glass, and garnish with lime. We’d love to see your 0% wine cocktail creations! Tag us @giesenwines

An Alcohol-free Cocktail Recipe featuring Giesen 0% Premium Red Ingredients 20ml Giesen 0% Premium Red 10ml Smoked honey (2:1 hot water) 15ml Lemon juice Ginger beer Method Pour Giesen 0% Premium Red, lemon juice & honey into a cocktail shaker with ice. Shake & strain into a hi-ball glass. Top with ginger beer and ENJOY! We’d love to see your 0% wine cocktail creations! Tag us @giesenwines

Giesen 0% range extension follows strong U.S. consumer demand for New Zealand 0% Sauvignon Blanc, Pinot Grigio, Premium Red and Rosé Giesen 0% of New Zealand, the global premium brand leader in alcohol-removed wines, has announced the release of Giesen 0% New Zealand Riesling, the newest addition to their popular non-alcoholic range. Giesen 0% Riesling offers mindful wine drinkers a lower-calorie, non-alcoholic option with less than 0.5% alcohol per volume and no added sugars, and 33 calories per 5 Oz standard serving. Giesen Group’s extension to their premium non-alcoholic range follows the successful launch of the world’s first alcohol-removed New Zealand Sauvignon Blanc in 2020, and the introduction of Giesen 0% Pinot Grigio, Premium Red and Rosé in spring 2022. Giesen 0% is a benchmark for quality in the rising non-alcoholic beverage sector and was just named a 2022 Impact Hot Prospect Brand in recognition of notable sales growth in the U.S. The strong sales performance highlights the emergence of the ‘sober curious’ movement driven by consumers seeking quality alcohol-removed wines to match healthy lifestyle preferences. “Giesen 0% Riesling is a response to overwhelming customer feedback to add this popular, food-friendly varietal to our core range”, says Duncan Shouler, Giesen Group Chief Winemaker. “Our new Riesling is my personal favorite from the Giesen non-alcoholic range. The fruit is sourced from Marlborough and Waipara, with Marlborough’s signature bright, citrus flavor and Waipara florals at the forefront. Riesling is such an expressive variety, and we’re able to preserve its vibrant aromatic character through our gentle alcohol removal process.” The new Giesen 0% New Zealand Riesling features notes of lime, citrus blossom, and elderflower on the nose. The palate offers lively and refreshing Riesling character with zingy lime, ripe mandarin, and delicious sweetness, all balanced by crisp acidity to appeal to wine lovers and sommeliers seeking food-friendly pairings. Shouler believes Giesen 0% Riesling is the closest version to its full-strength counterpart, Giesen New Zealand Riesling. The process for making Giesen 0% alcohol-removed wines begins with a full-strength Giesen wine as a base. This ensures that the final wine has the aroma and flavors expected of the full-strength equivalent. Then, through advanced spinning cone technology – which allows for gentle alcohol extraction through low-temperature, vacuum steam distillation – the aroma is first removed from the wine, followed by the alcohol. The Giesen team then blends the alcohol-removed wine, aroma essence, and a touch of grape juice to round it out. Available as of November 2022, the suggested retail price for Giesen 0% New Zealand Riesling is $15.99. Giesen 0% wines are exclusively imported by Pacific Highway Wines & Spirits, the 2022 winner of “Importer of the Year” by Wine Enthusiast’s Wine Star Awards. Giesen 0% has less than 0.5% alcohol per volume, no added sugars, and 33 calories per 5 Oz standard serving (as compared to Giesen 10.5% Riesling). Giesen 0% Riesling is recommended as an aperitif and offers a classic varietal structure to pair with complex dishes. Bartenders have also developed a range of non-alcoholic cocktails, such as the Riesling 0% Mojito, as a lively alternative to full-strength drinks. For more information about Giesen 0%, including samples and interview requests with Chief Winemaker Duncan Shouler, please feel free to contact us

We sampled our award-winning non-alcoholic wines, met Giesen 0% fans from everywhere, and taught festival-goers more about the 0% movement — with 0% risk of a hangover after — at the 2022 Kroger Wellness Festival. Giesen Non-Alcoholic Wines at the 2022 Kroger Wellness Festival The 2022 Kroger Wellness Festival took place in Cincinnati last weekend (Sept. 23-24)! Giesen 0% was a proud sponsor at this year’s festival and celebrated all things wellness alongside superstars like soccer legend and Olympian, Abby Wambach, New York Times best-selling author, Chrissy Teigan, and country music sensations, including Eli Young Band, Carrie Underwood, and Tom Wurth, all weekend long. The Giesen team was joined by local (and renowned) mixologist, Molly Wellmann, and had a blast immersing themselves in the health and wellness space while turning thousands of incredible people into forever fans of Giesen 0%! The Kroger Wellness Festival is a free, two-day event in Downtown Cincinnati, created to feed the mind, body, and spirit of consumers and designed to help people live healthier lives. At the festival, guests participated in celebrity-studded fitness challenges, live cooking demos, and concerts. Plus, they enjoyed a family fun zone for the kids and expert-led seminars for the adults — and went home with an endless amount of product samples for everyone from Kroger’s favorite brands. Read on to discover all the things health, wellness, and Giesen 0% that happened at the festival last weekend — including what we poured and mixed at our tent, who we collaborated with, and what we checked out while we were there! Non-Alcoholic Wines We Poured When we say there’s a Giesen wine for every occasion, we mean it! The Kroger Wellness Festival was the perfect place to serve our 0% alcohol, 100% flavor favorites. See below for details and footage of what we poured, and read on to hear about what we mixed — and who with! Giesen 0% New Zealand Sauvignon Blanc: Discover the world’s first and the nation’s top-selling premium non-alcoholic New Zealand Sauvignon Blanc for yourself. It’s mouth-wateringly juicy and bright — and perfect for a day of festivities. Giesen 0% New Zealand Rosé: Experience America’s #1 selling premium non-alcoholic New Zealand Rosé. It’s a light and fresh addition to any dinner table or social gathering — or festival! Giesen 0% New Zealand Premium Red: Don’t miss your chance to try the latest edition to Giesen Wines fast-growing, alcohol-removed range — smooth, full-bodied New Zealand Premium Red (Merlot) with the alcohol gently removed. What We Mixed Hundreds of Giesen 0% fans joined us at the Giesen Pavillion (516) for a two-hour mocktail happy hour from 4:00 - 6:00 PM on Friday and Saturday. We mixed up our latest-and-greatest cocktail, created by local mixologist, Molly Wellman (named 2019 Bartender of the Year, Nightclub & Bar; featured in Washington Post and New York Times). The drink — The Dream Mocktail, is inspired by wellness, perfect for sharing, and crafted exclusively for the festival. Molly joined us Saturday and taught everyone how to create the delicious (and good for you) mocktail, with all ingredients sourced from Kroger — naturally. "The Dream Mocktail" FT. Giesen 0% > 4 oz Giesen 0% New Zealand Sauvignon Blanc > 1 tablespoon Kroger apricot preserves > 1/4 oz orange blossom water > Fresh Lemon peel Directions: Add preserves, orange blossom water, and wine to a cocktail shaker. Add ice. Shake shake shake. Strain into a chilled wine glass and garnish with a lemon peel. Enjoy! For more non-alcoholic cocktail recipes, feel free to download our recipe book. Missed us this year? It’s not too late to join the 0% movement — and have zero risk of a hangover to follow. Find Giesen 0% at a store near you and check out all the highlights and videos saved here on our @Giesenwines Instagram profile. Thank you to everyone that stopped by our tent. It was fantastic to meet so many like-minded people in the wellness space! It was our pleasure to share our latest Giesen 0% non-alcoholic wines and to have chats about the fast-growing world of alcohol-free drinks. #giesenwines #krogerwellnessfestival

Watch the Sunny Day Sips Video here or read the transcript below. Whether I’m hosting dinner parties, sitting poolside, or enjoying a few glasses with friends, wine is one of my favorite ways to enjoy the moment. When trying to live healthier, the after-effects of alcohol may not always be in the cards, which is why non-alcoholic wines are more popular than ever. Current wine drinkers are actively seeking quality options in the 0% category. 66% of millennials report that they are actively working to lower their alcohol intake and 56% consider themselves “mindful drinkers.” If you’re taking time off from drinking, stopping completely, or simply trying to drink less, non-alcoholic wines are a great mindful option to crack open for any occasion — be it a dinner party or simply unwinding at home. They’re low-calorie and still preserve everything you love about wine — without the effects of alcohol. So, when I found out about Giesen's non-alcoholic wines, I couldn't keep it a secret! Sourced from beautiful New Zealand vineyards, Giesen 0% is the world's leading Premium Range of non-alcoholic wines, including white, red and rosé styles. But don't mistake it for grape juice! Giesen 0% wines are grown and made with the same process as their full-strength Estate wines, so you don't need to sacrifice quality and taste for your healthy lifestyle. The only difference is that Giesen 0% has the alcohol gently removed after fermentation using innovative, spinning cone technology that preserves the aromas and flavors we love in wine. With less than 0.5% alcohol per volume, no added sugars, and only 19-27 calories per 5 oz serving, there's something for anyone seeking better-for-you options. Plus, they’re a healthy and mindful alternative to soda — and pair far better with your favorite meals. So let's check out what we have today! First, see what everyone is raving about and try the nation's #1 selling 0% Sauvignon Blanc. It features delicate orange aromas of fresh lime, redcurrant, and lemon shortbread, followed by distinct blackcurrant and passionfruit notes. One taste of this is heaven. Fans of Pinot Grigio, you'll love this next option. Giesen 0% Pinot Grigio features delicate floral notes with white flowers, lychee, and red apple on the nose. Its taste is light, delicious, and balanced between crispness and sweetness, offering everything you love in one glass. Giesen 0% Rosé is another fan favorite. This light-bodied go-to boasts delicious stone fruit aromas of white peach, apple, and fresh strawberries. Those apple and stone fruit notes linger on the palate alongside crisp cranberry flavors and a lively, refreshingly dry texture. And we didn't forget about you Red lovers! Expect delicate aromas of crushed blackberry and wild herbs in Giesen 0% Premium Red. Crushed red berries and plum offset by toasted oak on the palate deliciously combine to give a light and refreshing option for any occasion. Lastly, for those occasions where you want full-strength wine, reach for a bottle of Giesen Estate Sauvignon Blanc. Family owned and crafted in New Zealand's Marlborough wine region for over 40 years, this premium varietal is crisp and refreshing with generous flavors of vibrant tropical fruit and citrus, and subtle notes of freshly cut herbs. To try these sunny day sips, visit Giesenwines.com or shop today in your local Whole Foods, Total Wine & More, Boisson and local grocers near you!

Try our award-winning New Zealand wines, meet the team and learn more about the 0% movement — 0% chance of missing out at the 2022 Kroger Wellness Festival! Giesen Wines at the 2022 Kroger Wellness Festival Mark your calendar for the 2022 Kroger Wellness Festival in Cincinnati (Sept. 23-24)! Giesen 0% is excited to be a sponsor at this year’s festival celebrating all things wellness alongside superstars like soccer legend and Olympian, Abby Wambach, New York Times best-selling author, Chrissy Teigan, and country music sensations, including Eli Young Band, Carrie Underwood, and Tom Wurth. We’re looking forward to meeting some incredible people and turning thousands into forever fans of Giesen 0%! Read on to discover all things health, wellness, and Giesen 0% happening this weekend — including what we’re pouring and mixing at our tent + what we’ll be checking out while we’re there! Everything You Need to Know about The Kroger Wellness Festival The Kroger Wellness Festival is a free, two-day event in Downtown Cincinnati, created to feed the mind, body, and spirit of consumers and designed to help people live healthier lives. At the festival you can participate in celebrity-studded fitness challenges, live cooking demos, and concerts. Plus, you’ll find a family fun zone, an endless amount of product samples from Kroger’s favorite brands, and expert-led seminars. What: A FREE Festival Focusing on Food, Drink, and Wellness Where: The Banks on Freedom Way, Cincinnati, OH When: Friday 23rd & Saturday 24th Sept, from 11am - 7pm Giesen Tent: #516 (Between J&J Stage & American Greetings Stage) Festival Details: Festival Guide and Festival Map Non-Alcoholic Wines We’re Pouring When we say there’s a Giesen wine for every occasion, we mean it! Find us at Tent 516, where we’ll be serving our 0% alcohol, 100% flavor favorites. See below for details on what we’re pouring, and read on to hear about what we’re mixing — and who with! Giesen 0% New Zealand Sauvignon Blanc: Discover the world’s first and the nation’s top-selling premium non-alcoholic New Zealand Sauvignon Blanc for yourself. It’s mouth-wateringly juicy and bright — and perfect for a day of festivities. Giesen 0% New Zealand Rosé: Experience America’s #1 selling premium non-alcoholic New Zealand Rosé. It’s a light and fresh addition to any dinner table or social gathering — or festival! Giesen 0% New Zealand Pinot Grigio: Don’t miss your chance to try the latest edition to Giesen Wines fast-growing, alcohol-removed range — a crisp, refreshing New Zealand Pinot Grigio that’s light, delicious, and balanced between acidity and sweetness. What We’re Mixing Join us at the Giesen Tent (516) for a three-hour mocktail happy hour from 3:00 - 6:00 PM on Friday and Saturday. We’ll be mixing up our latest-and-greatest Giesen 0% mocktail, created by local mixologist, Molly Wellman (named 2019 Bartender of the Year, Nightclub & Bar; featured in Washington Post and New York Times). The Giesen mocktail, Cincy-Sangria, is inspired by wellness, perfect for sharing, and crafted exclusively for the festival. Molly will be there on Saturday to teach everyone how to create delicious (and good for you) mocktails. What We’re Seeing & Doing (Besides Drinking Giesen 0%) Because we know you can’t spend the entire festival at the Giesen Tent (although we wish you would!), we’ve put together a list of must-see people, must-do activities, and must-try treats and drinks to make your weekend of wellness with Kroger and Giesen 0% the best ever. Friday, September 23: 12:00 PM: Say Hello to Hydration with Martin Riese, the world’s foremost water sommelier - yes, we said that - water sommelier! @ Johnson & Johnson Stage 1:15 PM: Cook Simply with Chrissy Teigan, during a 30-minute cooking segment hosted by the New York Times best-selling author. @ Laura’s Lean Stage 4:15 PM: Get Sober Curious and explore the movement rooted in alcohol flexibility and freedom. @ American Greetings Stage 5:00 PM: Channel Your Inner Cowboy with Eli Young Band, the ACM award-winning country music group. @ Johnson & Johnson Stage Saturday, September 24: 11:00 AM: Strike like the Superstars, during this soccer clinic hosted by professional players from FC Cincinnati and the Cincinnati Sirens. @ Johnson & Johnson Stage 11:00 AM: Best Burgers: Kroger and Kellogg’s will go head-to-head to make the best and best for you burger. @ Laura’s Lean Stage 2:30 PM: Cardio with Carrie Underwood, in a 30-minute full-body cardio blast workout. the GRAMMY award-winning superstar and fitness entrepreneur. @ BODYARMOR Stage So, what are you waiting for? Swing by the Giesen Tent (516) to meet the Giesen team from New Zealand, taste the wines and learn more about the 0% alcohol wine movement — with 0% chance of missing out — so you can make the most of everything the festival has to offer! See here for more information and we’ll see you there! Can’t make it? To follow along with the fun, follow @giesenwines and @krogerwellnessfest for live updates from the festival. #giesenwines #krogerwellnessfestival Giesen Facebook Event: Save those important details to pop up on your phone. Location, address, and links to the Kroger Wellness festival itinerary check out our Facebook event page and feel free to ask questions in the discussion tab! We'd love to hear from you. https://www.facebook.com/events/861871895224142/

GIESEN FROM NEW ZEALAND LEADS PREMIUM ALCOHOL-REMOVED WINE CATEGORY WITH 454% GROWTH –Giesen 0% Sauvignon Blanc is the #1 selling premium alcohol-removed wine in the U.S.– –Giesen 0% expands range in response to consumer demand with new Rosé, Premium Red, Pinot Grigio and Riesling– NEW ZEALAND (July 18, 2022) – Giesen 0% of New Zealand, the global premium brand leader in alcohol-removed wines, has reported a 454% growth in shipments to the U.S in fiscal year 2022. On track to have another record sales year, Giesen 0% Sauvignon Blanc continues to lead the premium tier (priced over $12) for non-alcoholic wines in the U.S. The strong business performance highlights growing consumer demand for quality alcohol-removed wines, driven by U.S. wine drinkers seeking lower-calorie, non-alcoholic options that match healthy lifestyle preferences. Non-alcoholic wine sales are up 22% over the last 52 weeks (ending 6/30/22), according to NielsenIQ Panel, with average consumer spending per non-alcohol bottle up 18% over the same period. Nielsen further reports that 66% percent of Millennials are actively working to lower their alcohol intake. 56% of millennials consider themselves “mindful drinkers” and also purchase alcoholic wine, beer or spirits. Most recently, online beverage marketplace Drizly announced that the 4th of July weekend 2022 saw nearly twice as many non-alcoholic wine and beer sales as compared to 2021. Giesen Group has responded to the popularity of their Giesen 0% Sauvignon Blanc, New Zealand’s benchmark variety, with the release of three new alcohol-removed wines in spring 2022, and a fourth coming in fall 2022. The line extension includes popular wine styles that will greatly expand the premium non-alcoholic range, namely: Giesen 0% Rosé, 0% Premium Red, 0% Pinot Grigio (available now) and 0% Riesling (available in fall 2022). Imported by Pacific Highway Wines, President Mark Giordano comments, “Giesen 0% growth is not only outpacing the non-alcohol wine category in the U.S. but is setting new standards for premium quality non-alcoholic offerings globally.” Giordano continues, “Giesen 0% Sauvignon Blanc is the number one selling non-alcoholic Sauvignon Blanc in the U.S. and Giesen 0% Rosé is the number two selling non-alcoholic Rosé (Nielsen, 4 weeks ending 6/30/22). We anticipate a continued fast pace and exciting success with the rest of the line extension over the coming months.” Giesen Group is committed to changing consumer perceptions and educating wine drinkers about the quality potential across their 0% range. “This is an opportunity to show consumers that craft and premium alcohol-removed wine are available in many styles,” says Giesen Group Chief Winemaker Duncan Shouler “Wine lovers should not have to compromise on taste, so we’re using our 40 years of winemaking experience to make a great quality wine first, then gently removing alcohol using innovative spinning cone technology. Our new Rosé and Pinot Grigio deliver the bright, fresh flavors consumers crave – and our Premium Red Blend expands our offering with a fruity style with great structure.” The suggested retail price for Giesen 0% Sauvignon Blanc, Giesen 0% Rosé, Giesen 0% Premium Red, Giesen 0% Pinot Grigio and Giesen 0% Riesling is $15.99. Giesen 0% wines are exclusively imported by Pacific Highway Wines & Spirits. For more information about Giesen 0%, including samples and interview requests, please contact Elodi Bodamer or Helen Gregory at Gregory + Vine. About Giesen Group Founded by brothers Theo, Alex, and Marcel in 1981, family owned Giesen Group of New Zealand has been an industry leader for nearly four decades. With an uncompromising drive for quality and a strong culture of innovation, the brothers’ investment in their people, vineyards, and dynamic portfolio of wines has resonated with consumers worldwide. Based in Marlborough, the Giesen family produces wine to be enjoyed at every occasion, from their highly awarded organic Clayvin Single Vineyard wines to the widely successful Giesen Estate wines and Giesen 0% range. Inspired by today’s preference for mindful drinking and flavorful choices, Giesen 0% is the world’s leading premium range of alcohol-removed wines including New Zealand Sauvignon Blanc, Pinot Grigio, Rosé, Riesling and Red Blend. About Spinning Cone Giesen Group is a pioneer in the non-alcohol wine category, having introduced the world’s first alcohol-removed New Zealand Sauvignon Blanc – Giesen 0% – in early 2020. Today, Giesen Group is leading the category investment as the first New Zealand winery to own a spinning cone unit, allowing for winemaking innovation, varietal trials and ultimate quality control. Representing an investment of over $2 million, the Giesen Group spinning cone machine gently distills wine into three layers: aroma, alcohol and body. Leaving the alcohol aside, the distinctive aroma is combined with the body of the wine to create 0% alcohol wine with as many recognizable varietal characteristics as possible. All Giesen 0% wines contain no more than 0.5% alcohol/volume, the level required for non-alcoholic beverages (comparable to the amount of alcohol that naturally occurs in fruit juice). View the frequently asked questions about the Giesen 0% range.